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The Oddity of a Black Santa Claus: Cultural Manufacturing and Africa
Today Africa is importing culture via all the screens that are available in your house. Your mobile phone, your laptop and your television. This creates a huge mine field for advertising executives. Beiersdorf AG the company that brings you Nivea deliberately inserts black models in its advertisements shown on Kenyan TV. The oddity of sellling lotion to black african women using white girls weighs hard on the company’s ad campaigns and just like that dark models are brought in. Continue reading
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Ownership rights are the base of capitalism. The idea of property is what forms the incentive based system that capitalism thrives on-profit. It is from this income that a business man acquires things-property. In undercapitalized economies such as Kenya, the lack of capital is a symptom. The actual ailment is the property rights allocation systems … Continue reading
The billion dollar businesses in Africa are those geared at making urban Africa more efficient. Think infrastructure and mass transit is the next frontier. We need to move 2 million commuters to and fro work with ease to achieve the multiplication of wealth that Safaricom has brought in communication. Where is the Vodafone equivalent in Transport? Mass transit in Nairobi is the next Safaricom. Continue reading
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